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January 31, 2018

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Gen Z Wants Content That Brings A Sense Of Community And Relaxation, Says A New YouTube Report
by Kamila Dantas on June 30, 2022 at 12:41 pm
YouTube recently published a new Culture & Trends report with a focus on understanding how Gen Z creators and viewers are driving the latest video trends. The report contains research insights from more than 10 countries to provide a deeper look at what’s hot in pop culture today. The report shows that today’s digital culture The post Gen Z Wants Content That Brings A Sense Of Community And Relaxation, Says A New YouTube Report appeared first on Rock Content.
11 Benefits of Outsourcing Your Content Creation
by Michael Brenner on June 29, 2022 at 2:00 pm
If you want to dip your toes in content marketing but don’t have the time or expertise to create your own content, outsourcing your content creation is an easy and effective way to reap the benefits without all the work. In fact, content marketing can be greatly profitable: CMI reports that over 70% of brands The post 11 Benefits of Outsourcing Your Content Creation appeared first on Marketing Insider Group.
‘Don’t Start Content Production At All Until You Understand Your Brand Story’, Says Brianna Dunbar, Podcaster And Growth Expert
by Raphael Pires on June 29, 2022 at 1:42 pm
It’s nothing new that the internet and the world today is filled with information and content. So much so that many brands may have started to wonder what else is there to create and how to keep up. In this sense, there has been constant talk about the need to humanize content and invest in The post ‘Don’t Start Content Production At All Until You Understand Your Brand Story’, Says Brianna Dunbar, Podcaster And Growth Expert appeared first on Rock Content.
What Your Sales Team Wants Marketing To Know About The 2022 LinkedIn State Of Sales Report
by Courtney Rives on June 28, 2022 at 2:43 pm
Few outside of the sales industry may know this, but LinkedIn puts out a Global State of Sales report each year. The focus of the last report was centered around how the pandemic disrupted the sales process for the better, how the rise of tech stacks is impacting performance, and how top performers are leveraging The post What Your Sales Team Wants Marketing To Know About The 2022 LinkedIn State Of Sales Report appeared first on Rock Content.
Permission Marketing: Love it or Hate it?
by Michael Brenner on June 28, 2022 at 2:00 pm
For the longest time, marketing and advertising have been seen as intrusive and interruptive. A commercial on TV, an ad on the radio, and those huge billboards along the highway are all part of traditional marketing and advertising. Furthermore, the introduction of the internet and social media has resulted in ads showing up on our The post Permission Marketing: Love it or Hate it? appeared first on Marketing Insider Group.
Retargeting vs. Remarketing: What’s The Difference?
by Michael Brenner on June 28, 2022 at 10:00 am
Retargeting vs. remarketing: are they different or the same? Which one is better? If you’re a marketer, it’s a debate you’ve likely heard before. Retargeting and remarketing are in fact different tactics, but the truth is the distinction between the two isn’t always clear. They can overlap, and their shared goals often means they’re both The post Retargeting vs. Remarketing: What’s The Difference? appeared first on Marketing Insider Group.
Social Media Recruitment: Optimizing Your Hiring Leads
by Mark Schmukler on June 28, 2022 at 9:30 am
The current state of the US job market is an ongoing pain point for entrepreneurs and hiring managers across the nation. Companies face hardship as they struggle to fill empty and even new positions for multiple reasons. Some of these reasons include 4.5 million workers voluntarily resigning from their jobs between November 2020 and March The post Social Media Recruitment: Optimizing Your Hiring Leads appeared first on Marketing Insider Group.
How to Market Your Business Online: The Complete Guide
by Michael Brenner on June 27, 2022 at 10:00 am
Marketing online has become essential for every kind of business — even those that operate mostly offline. Consumers are increasingly turning to online sources for brand discovery and to choose solutions. If you’re wondering how to market your business online or to refine your existing strategy, you’ve come to the right place. In this guide, The post How to Market Your Business Online: The Complete Guide appeared first on Marketing Insider Group.
Telegram Premium Is Now Available For Subscription. But Is It A Worthwhile Marketing Strategy?
by Alina Neves on June 23, 2022 at 6:28 pm
Telegram has recently launched Telegram Premium, a new subscription service that offers an exclusive experience for the users. The paid service will offer additional features and first-hand new feature releases, and it costs anywhere between $5 – $6 per month. According to their statement, the goal is to “offer all the resources-heavy features users have The post Telegram Premium Is Now Available For Subscription. But Is It A Worthwhile Marketing Strategy? appeared first on Rock Content.
9 Ways To Improve Your Content Marketing SEO Ranking
by Michael Brenner on June 23, 2022 at 2:00 pm
Content marketing for SEO ranking is a major priority for marketers across brands. It makes sense – think about it. When was the last time you searched for anything online, be it business insights or hotel reviews, without going to Google? According to the Content Marketing Institute’s B2C Content Marketing Benchmarks, Budgets, and Trends, 62% The post 9 Ways To Improve Your Content Marketing SEO Ranking appeared first on Marketing Insider Group.
How to Turn a Hobby into a Business in 6 Easy Steps
by Adeel Qayum on June 23, 2022 at 5:34 am
As a hobbyist, you may not know where to begin from a business perspective. Lucky for you, we’re here to guide you.
Spotify’s Investment In Audiobooks And Its Impact On Marketing Strategies
by Cecília Cury on June 22, 2022 at 4:00 pm
How you can take a step into this not-so-new channel and increase your advertising results. The post Spotify’s Investment In Audiobooks And Its Impact On Marketing Strategies appeared first on Rock Content.
Remarketing vs Retargeting: A Beginner’s Guide for 2022
by Elyssa Coultas on June 22, 2022 at 3:40 pm
Learn about remarketing vs retargeting and how these ad strategies can help turn browsers into buyers! The post Remarketing vs Retargeting: A Beginner’s Guide for 2022 appeared first on TheeDigital.
The Top 6 SEO Challenges Brands Are Facing In 2022, According To HubSpot Data
by Ivan de Souza on June 22, 2022 at 2:11 pm
Let's review the top six SEO challenges brands are facing in 2022, according to data from HubSpot Blog's 2022 Web Traffic & Analytics Report and other Marketing experts. The post The Top 6 SEO Challenges Brands Are Facing In 2022, According To HubSpot Data appeared first on Rock Content.
How to Develop Your Own Content Marketing Roadmap
by Michael Brenner on June 22, 2022 at 2:00 pm
Think of content marketing as a journey. Like any journey, you need to know the destination. When you have a content marketing roadmap in hand, though, you can focus on where you want to go and the best way to get there. As Forbes’ Brian Sutter puts it, “It’s really hard to hit a target when you don’t The post How to Develop Your Own Content Marketing Roadmap appeared first on Marketing Insider Group.
How strong is your brand identity?
by Gabrielle Wright on June 22, 2022 at 6:30 am
Make your brand identity the central organizing principle for everyone and everything in a company rather than just the products, services, logos and imagery Brands are assets that create sustainable wealth, both for businesses and wider society. Every successful brand ….. The post How strong is your brand identity? appeared first on Smart Insights.

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